Stack 'Em All: Discovery Phase - Ongoing Project
Intuitive Pokémon TCG Collection Management
The Challenge:
Managing a growing Pokémon TCG collection is often overwhelming, with existing apps lacking robust tools for organizing "bulk" and tracking multiple card variations.
My Role:
UX Researcher & Designer
The Goal:
To lay the foundation for "Stack 'Em All," a user-friendly app prioritizing intuitive and efficient Pokémon TCG collection management. This initial phase focused on understanding user needs and the competitive landscape in collaboration with a developer partner.
User-Centric Discovery & Collaboration
User Survey:
I surveyed Pokémon TCG collectors to identify key frustrations, revealing a significant need for better "bulk" management and tracking of multiple card copies (graded/ungraded).
Competitive Audit
I analyzed Collectr, PriceCharting, and Shiny, noting their strengths in value tracking but weaknesses in intuitive organization and granular collection management.
Note: The image above is a visual representation of my full competitive audit sheet and is not intended to be legible at this size. A detailed breakdown can be accessed via the link here.
Developer Partnership:
This project is a collaborative effort with a developer, providing valuable technical insights throughout the design process.
Key Insights
Organization is Paramount: Collectors need a digital system mirroring physical binder organization.
Granular Tracking Matters: Managing multiple card variations is a core need.
Simplicity Wins: Overwhelming interfaces hinder usability.
"Stack 'Em All" Vision:
To create a dedicated Pokémon TCG collection app focused on intuitive organization and comprehensive tracking for collectors of all sizes, making management seamless and enjoyable.
Next Steps:
Developing user personas.
Mapping core user flows for efficient collection management.
Initial design ideation and sketching.
Impact:
This discovery phase provides a strong foundation for "Stack 'Em All," highlighting a clear need for a user-centric solution focused on intuitive organization and detailed tracking within the Pokémon TCG collecting community. This is an ongoing project, and this case study will be updated as the design and development progress.
